This isn’t CAA’s first cooperation in the NFT space, Jenkins The Valet (from the Bored Ape Yacht Club) last month for representation in novels, films, TV, podcasts, and more.
According to a report from The Hollywood Reporter, the Creative Artists Agency (CAA), a prominent Hollywood talent agency with high-profile clients such as Beyonce, Shakira, and Jennifer Aniston, has struck a deal with a well-known NFT collector identified as “0xb1,” according to the publication.
As reported in the article, 0xb1 will also allow “advisory partnerships” between “blue-chip brands looking to enter the NFT space,” and 0xb1.
It was also reported that they would “work hard to bring open licence NFT brands & properties mainstream,” beginning with their Bored Ape Yacht Club, Cool Cats, and Spunks by Spongenuity NFT collections, among other things.
Interestingly, this isn’t the first time CAA has entered into a partnership in the NFT area. Jenkins The Valet (from the Bored Ape Yacht Club) was signed by the agency last month for representation in a variety of media, including novels, cinema, television, podcasts, and more.
In recent weeks, the agency has struck similar agreements with NFT founders Micah Johnson and Mack Flavelle, among others.
In a recent agreement with Larva Labs, the creators of CryptoPunks, Autoglyphs, and Meebits NFTs, UTA has agreed to represent their artworks in cinema, television, video games and publishing projects. Larva Labs is best known for its CryptoPunks, Autoglyphs, and Meebits NFTs.