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Cboe and NYSE Arca Aim to Standardize Crypto ETF Process
Two of the largest U.S. stock exchanges, Cboe BZX and NYSE Arca, have jointly filed a proposal with the Securities and Exchange Commission (SEC) seeking to overhaul the current process for listing cryptocurrency exchange-traded funds (ETFs). Their aim is to simplify and accelerate the approval of crypto ETFs by allowing automatic listings under clearly defined rules, eliminating the need for lengthy, case-by-case reviews.

Currently, issuers of crypto ETFs must file individual 19b‑4 applications for each product, which can take several months to gain SEC approval. The new proposal calls for a standardized framework similar to what’s already in place for commodity-based ETFs. If approved, this would enable ETFs based on assets like Bitcoin and Ethereum to be listed more efficiently, provided they meet specific criteria regarding custody, liquidity, and transparency.
The move comes as demand for crypto investment vehicles surges, fueled by institutional interest and a growing appetite for regulated exposure to digital assets. The exchanges argue that the current system is outdated and stifles innovation in the ETF space. By implementing a template-driven approach, the listing process could become more predictable and consistent, giving fund issuers greater clarity and investors faster access to new products.
This proposal also follows a recent shift in the SEC’s stance on digital asset funds. The agency has begun allowing in-kind creations and redemptions for crypto ETFs, a structure that enables more efficient fund operation and reduced trading costs. Combined with the proposed rule change, these developments could pave the way for a new wave of crypto ETFs beyond just Bitcoin and Ethereum, potentially including other digital assets with sufficient market depth and compliance safeguards.
Analysts say the coordinated push by Cboe and NYSE Arca signals a maturing market and growing confidence in crypto’s role within mainstream finance. The proposal outlines strict conditions around how funds would operate, including safeguards for custody, pricing mechanisms, and investor protection, which are key concerns that have long delayed regulatory acceptance.
If the SEC approves the rule change, crypto ETF issuers could launch products more rapidly, leveraging an established set of rules instead of navigating the approval process from scratch each time. This could significantly increase the number and variety of crypto-based ETFs available to U.S. investors within a much shorter timeframe.
The SEC is now reviewing the joint proposal, and a decision is expected in the coming months. If adopted, the rule change would mark a major milestone in the integration of digital assets into traditional financial markets. It could also accelerate competition among issuers to bring new and innovative crypto investment products to the public.
With growing market acceptance, a supportive regulatory shift, and infrastructure improvements underway, the crypto ETF landscape may be entering a transformative new chapter, one where access, efficiency, and investor choice are no longer bottlenecked by outdated regulatory processes.