Prada and Adidas first collaborative NFT project leverage Polygon blockchain
Prada and Adidas First Collaborative NFT Project Leverage Polygon Blockchain
According to Adidas’ official Instagram account, Italian luxury fashion business Prada and sportswear behemoth Adidas are collaborating on their first NFT initiative on the Polygon blockchain.
Adidas, which had previously stepped into the Metaverse, has teamed up with Prada to create Adidas for Prada Re-Source, a user-generated NFT art initiative. This is a critical milestone to watch, according to Polygon.
The NFT project aims to use crypto to co-create a large-scale digital artwork piece using the latest Re-Nylon collection. Fans of both brands will be able to submit images to the Polygon network, and 3,000 NFTs will be minted separately.
The chosen pictures will then be combined and recreated as tiles by digital artist Zach Lieberman to form one massive NFT.
The Adidas for Prada Re-Nylon collection, the third collaboration between the two worldwide brands, was just announced in the Metaverse.
Polygon Strengthens its Presence in the NFT Sector
Polygon teased a significant revelation for the Indian gaming community. IndiGG, a partnership between Yield Guild Games, a play-to-earn guild that brings players together to earn through NFT games, and Polygon Studios, Polygon’s gaming and NFT arm, just raised $6 million to help India’s play-to-earn gaming grow.
This is noteworthy since India continues to have the largest gaming talent pool, with over 400 million gamers in an industry worth over $1.8 billion.