Amber Japan, a Sony Group Subsidiary Amber Japan, rebrands to S.BLOX, and expands crypto trading as of July 1.
Known for managing the crypto trading service WhaleFin, the Tokyo-based company intends to collaborate with various Sony Group businesses to expand its crypto trading operations.
WhaleFin’s rebranding results from its acquisition by Quetta Web, a wholly-owned subsidiary of Sony Group Corporation, in August 2023, as stated in an official press release.
Service Renewal
In conjunction with the rebranding, S.BLOX also disclosed its intention to substantially upgrade its WhaleFin service, which will involve releasing new applications and revising its user interface.
The company emphasized that the updates are designed to enhance the service and make it more user-friendly in conjunction with expanding its features.
Sony’s expansion into the crypto market necessitates service revision and renewal functions to preserve its industry competitiveness.
About S.BLOX
S.BLOX, founded on January 10, 2018, is solely owned by Quetta Web, a reflection of Sony Group’s 100% investment in the cryptocurrency exchange company.
The most recent financial data indicates that its capital is 1,708,179,531 yen (approximately $10.5 million).
Registered under the Kanto Local Finance Bureau Director No. 00015, S.BLOX is a Japan Virtual Currency Exchange Associate (JVCEA) member.
The JVCEA regulates and compiles cryptocurrency trading within Japan’s regulatory jurisdiction.
Expansion of Sony Web3
Sony issued a letter to over 700 entities, including OpenAI, Microsoft, Google, Spotify, and Apple Music, on May 16, issuing warnings to AI developers.
Sony explicitly prohibited using its music for developing, training, or commercializing its copyrighted material, warning against its misuse.
Sony’s letter underscored the unauthorized use of the company’s material in AI applications, preventing the firm and its artists from receiving compensation.
