Binance has inked a deal with FC Porto as an official fan token partner in November.
They’re now ready to showcase this relationship in all of its grandeur, providing fans with interactive, social tokens. FC Porto picked a winning statement from a fan and handed supporter tokens after a match versus CS Martimo.
“O Símbolo que usar ao peito é a tua maior força. Ganha por nós.”“The symbol you wear on your chest is your greatest strength. Win for us!”
🐉Esta foi a mensagem vencedora @BinanceFanToken 🔵⚪Fica atento para a próxima votação @binance 💪 #FCPorto #Binance #PortoFanToken — FC Porto (@FCPorto) January 31, 2022
The Drages, one of Europe’s most famous football teams, will make the worldwide exchange its official fan token partner. Binance logo will appear on the back of player shirts in the first season, then on the sleeve as a sponsor in the following season.
An engaging football sponsorship
The PORTO fan token is now accessible to fans via the Binance launchpad, and it adds an added level of engagement for fans by delivering unique token awards, gamification, and interaction before and after games.
FC Porto was created in 1893 and hasn’t stopped winning since. It is the Portuguese club with the most international titles (7) and the only team to win the Champions League outside of the four major European competitions this century. It has won 29 National Championships, 17 Portuguese Cups, and 22 Supercups in its home country.
It is also the most decorated Portuguese club on the international scene, having won the European Cup/UEFA Champions League in 1987 and 2004, the UEFA Super Cup in 1987, as well as the UEFA Cup/Europa League and the Intercontinental Cup twice. Sérgio Conceiço manages the club, which has international stars such as Pepe, Luis Daz, Otávio, Mehdi Taremi, and Matheus Uribe.
With over 1.4 million followers on Twitter alone, the club has a sizable fan base.
The official FC Porto Fan Token (PORTO) is a utility token that allows supporters to participate with their beloved team in innovative new ways. All Binance users may access PORTO through the Launchpad. Binance kicked things off by giving FC Porto fans the chance to win 6,000 PORTO fan tokens. Fans may use the PowerStation function to charge compatible NFTs and get prizes based on their Fan Power on an hourly basis.
NFTs and Football Fans
FC Porto Dragan Goalkeepers is one of the NFT titles available on the platform. Fans may collect PORTO NFT mystery boxes, which take the shape of a typical trading card game. The one-of-a-kind collections allow fans to acquire NFTs of FC Porto’s finest goalkeepers. If a fan finishes the collection, he or she can go to the next level.
This type of interactive partnership between sports companies and exchanges is just getting started. As more fans become aware of the NFT scene and engage with the gamification features of these collaborations, new innovations will emerge to better link players and fans.