Socios is leading the way in blockchain in the sports industry and will become the digital meeting place for Arsenal fans.
Arsenal F.C., a Premier League club, has partnered with Socios to introduce a new fan token that will allow fans to influence club decisions and gain access to team-related material.
According to a Monday announcement from Chiliz, the Socios platform’s unique cryptocurrency, the collaboration gives Socios the principal digital meeting place for Arsenal’s followers.
Arsenal fans will have “countless interaction possibilities” with the club if they acquire AFC Fan Tokens, according to Chiliz, including “the potential to influence the club in a series of interactive polls across a number of decisions every season.”
AFC Token was not given a specific debut date, however, Chiliz stated that it would be available shortly. Fans who have signed up for My Arsenal Rewards, the club’s fan-centric rewards program, can get a free AFC Fan Token.
Arsenal’s marketing director, Peter Silverstone, said, “We are pleased to launch this agreement with Socios.com, which will bring our large global fan base even closer to the club.”
“As we can see from their ties with other big European teams, Socios.com is leading the way in blockchain in the sports industry.”
For professional sports clubs and leagues, Chiliz has become a popular interaction medium. Three Formula 1 racing teams released exclusive fan tokens on the Chiliz blockchain in May of this year.
The Ultimate Fighting Championship, or UFC, announced in the same month that it will introduce its own blockchain-based fan coin.